Record #241992 - GSI Repository

Multi RoboDOP

Multi-camera autonomous robotic set for the ultimate and cost-effective live video

Grant period	2020-09-01 - 2022-06-30
Funding body	European Union
Call number	H2020-EIC-SMEInst-2018-2020-3
Grant number	960589
Identifier	G:(EU-Grant)960589

Note: Inconsistent quality, high personnel costs and personnel admin overheads are the main bottlenecks faced by video production companies. Small-medium ones besides, must handle with very tight budgets, offering the bare minimum as result (limited camera angles and repetitive movements) and risking zero profits in case of production overruns. Automation (artificial intelligence and robotics that replace repetitive and routine tasks) has emerged as an innovative solution to execute production tasks more efficiently and allow companies to remove economic bottlenecks and devote more resources to creative activities. However state-of-the-art automation technologies are limited to assistive systems or partial automation based on pre-established scripts (cameras' movement, framing time and broadcast sequence), so they are not suitable for live shows such as sports events or concerts. Seervision, the only player offering an affordable full automation solution, will revolutionize the video production industry through Multi RoboDoP: an easy-to-use platform that autonomously controls multiple cameras, tracks objects smoothly and takes smart decisions to perform all operational tasks of traditional crews at a superior quality. Multi RoboDoP will disrupt the cost structure of today’s video productions by halving their production costs. Moreover, we will unlock 50% of the market that cannot afford professional video productions (mid-sized video production companies and small studios) while we increase ROI for large-scale companies. So far, we have invested more than €1M to reach TRL7 and we envisage €2.19M and 1.5 years to finish developing our proprietary multi-camera coordination software, prepare its scale-up and its market launch. We have identified 12 priority target countries representing a SAM of >€700M. After launch to market in Q4 2021, we estimate 2.5 years to reach break-even, 4 years to get a 3-4% overall market share, €27.8M in revenues and a ROI of 6.67.

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Record created 2021-10-10, last modified 2023-02-08

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